This is our blog. There are many like it, but this one is ours. Actually, there aren't many like it. Because here we'll be telling your stories in your words, without the bullshit. About work, about life, from all around the country. You got a story you want told? Send us an email, so we can get in touch.

TOUGH TRIALS FOR OUR NEW BOOTS

At Iron Age, we spend lots of time with the toughest workers in the nation - at their jobsites, factories, and plants.  We understand that they are the ones who know what they need in a tough boot.  So, we watch, listen, and design with their input, help, and testing - at every phase of our work boot development, including on how we can enhance our existing models.  We don't go in selling; we go in asking for them to challenge and criticize, in hopes that we continually improve our designs.  Today at McCann Concrete in Dorsey, Illinois, our prototypes were again challenged by some tough workers.  We do all of this so that any tough worker can rest assured that they are wearing a tough-tried boot, pounded and buffeted in harsh environments before we even go to production.

Learning and Listening at McCann Concrete

Leave your comment